Black Friday

Discounting, promotions and sales are now a normal part of retailing practice but their widespread use is detrimental to the health of the sector

Introduction The topic for this white paper was debated by the KPMG /SPSL Retail Think Tank in early 2008 during what is traditionally the main ‘sale season’ of the retailing year.  This was also timely as the Christmas shopping season of 2007 was widely reported as having been heavily reliant on discounting to drive footfall.…